NEO NATURA

AW 2026/27

OUTDOOR SPORTS FORECAST

Neo-Natura: Where Technology and Nature Coexist In the evolving narrative of fashion, Neo-Natura emerges as a visionary concept—seamlessly blending technological innovation with the organic rhythms of nature. More than a trend, it is a mindset—one that embraces progress without sacrificing harmony, where the wisdom of the natural world informs the future of design. Rooted in bio-responsive materials, adaptive textiles, and regenerative aesthetics, Neo-Natura envisions a world where outdoor fashion evolves with the elements. Clothing is no longer just a shield against nature but a dynamic extension of it—enhancing movement, responding to environmental shifts, and redefining the boundaries of exploration. This is not about conquering the wild; it is about coexisting with it. Neo-Natura invites us to move beyond limitations, embracing a future where style, technology, and sustainability converge—crafting an era of fashion that is as intelligent as it is instinctive.

The Nike ACG "Wilder Than Wild" limited-time event has grandly opened at Chongli Yunding Ski Resort. This event specially set up a limited space for ACG, showcasing not only the excellent performance of windproof and waterproof fabrics, but also the interactive experience of Therma-FIT insulation technology, allowing participants to personally experience the charm of high technology. The purpose of this event is to use the power of technology, innovative interactive devices, and exciting skiing experiences to convey the wild spirit of Nike ACG. This is not just a simple skiing trip, but also a profound exploration of outdoor sports culture, encouraging every participant to break the boundaries of traditional skiing and embrace a purer sense of adventure.

With the rise of outdoor activities such as hiking, cycling, and off-road, camping, as an ideal habitat for these activities, is gradually becoming a new favorite for modern people to pursue natural experiences. Set up camp under the starry sky, listen to the most authentic sounds of nature, and make the distance between humans and nature closer than ever before. This is not just a simple trip, but also a spiritual baptism, allowing people to stay away from the hustle and bustle of the city and enjoy the rare tranquility and purity. With camping as the core, we advocate integrating more professional clothing and equipment required for outdoor sports, encouraging everyone to participate more deeply in nature, and realizing the beautiful vision of harmonious coexistence between humans and nature.

In a groundbreaking collaboration, Arc'teryx and Skip proudly announce the launch of MO/GO™, the world's first pair of powered pants designed to make human movement more joyful. Designed to support users to be more active through increasing stamina and reducing pain, MO/GO utilizes wearable robotics to tackle mobility challenges caused by aging, fatigue and injury that limit millions of people's ability to move through life.

The North Face x SKIMS has launched a joint capsule series, perfectly integrating the classic outdoor style of The North Face with SKIMS' iconic close fitting cut, emphasizing both comfort and practical functionality, creating a versatile and all-weather look suitable for ski resorts and after skiing. SKIMS' molded and fitted interior seamlessly blends with The North Face's outerwear, fully integrating SKIMS' core design language of "perfectly outlining body curves" from interior to casual wear and other product lines.

Timberland tells the story of a young man named "Outdoor Surveyor" in the form of a creative short film, who uses a unique measurement method to measure our distance from the outdoors. Triggering our curiosity about exploring outdoor distances, it also showcases the boundless fun of the outdoor world.

Land art is a unique form of art created directly in natural environments. The image is from the art project of land artist Jon Foreman. Its creative materials often come from the natural world itself, such as soil, rocks, and plants, using nature as a canvas to harmoniously integrate art with the environment.

The art of abstract camouflage uses abstract painting techniques to depict the blurred visual effects of linear elements such as forests, rocks, and mountain ranges, giving a more dynamic feeling during hiking. The combination of camouflage patterns and tree rings creates a more outdoor atmosphere. The Arc'teryx brand new Grottoflage series incorporates printing technology into alpine freestyle skiing equipment for the first time, drawing inspiration from the Archaeopteryx logo and Grotto cold hat, interpreting mountain aesthetics, and presenting a unique winter visual experience.

Use natural fibers such as recycled cotton or regenerated bast fibers. Try different textures. Introduce natural beeswax, palm wax, and coconut oil finishes. Attempting emerging biotechnology solutions, OrganoClick utilizes plant fatty acids and cell structures to mimic the waterproof ability of leaves

Jack Wolfskin adopts revolutionary sustainable technology Textile To Textile to tackle the challenge of clothing waste from the source, advancing from the "outer cycle" of plastic bottle recycling to the "inner cycle" of garment recycling.

Under the Fusion Realm theme, consumers are defined as "explorers seeking balance between technology and nature." From the perspectives of "fashion," "play," "spirit," and "living," they pursue a harmonious lifestyle that blends innovation with the natural world. These adventurers crave the thrill and novelty often absent in urban life, while yearning for the serene beauty found only in nature. By leveraging modern technological tools to comfortably access and enjoy natural environments, they enrich their personal experiences and cultivate a heightened awareness of environmental protection and the importance of conserving natural resources.

Neo-Natura: A Journey Through the Elements Under the Neo-Natura outdoor theme, we present four distinct yet interconnected chapters: Snowbound Peaks, Camping & Hiking, Off-Road Cycling, and Fly Fishing. Each embodies the raw beauty of the outdoors while celebrating the deep, unbreakable bond between humanity and nature. A dynamic color story defines this collection—ethereal Wind Veil Purple merges with electrifying Bay Blue, symbolizing the relentless spirit of exploration and the fusion of innovation with the wild. In classic outdoor settings, muted earth tones take precedence, drawing directly from nature’s untouched landscapes, while subtle infusions of trend-forward hues add a contemporary edge. This intentional palette pays homage to the planet’s natural splendor while serving as a reminder of our responsibility to protect and preserve it. Neo-Natura is more than a theme—it’s a call to adventure, an invitation to experience the great outdoors with a renewed perspective, where technology enhances, rather than disrupts, the rhythm of nature.

Story 1 Snowbound Peaks

Story 2 Camping & Hiking

Story 3 Off-road Cycling

Story 4 Fly Fishing

Skiing, snow mountain climbing, snowmobile and other sports under the theme of Snowbound Peaks are full of danger and challenges. This is an exploration of the unknown and a breakthrough for oneself. Therefore, in terms of color, we mainly use mysterious and adventurous hyacinth purple, and use contrasting colors such as bay blue for accessories or equipment. This not only has a fashionable style but also has a striking practical effect in the snow area. The material and pattern of a single item are key, and high outdoor technology fabrics are essential for snow outdoor clothing. While being cold resistant, waterproof, and breathable, attention should also be paid to lightweight. Professionally tailored for sports, such as DESCENTE's RWSB S.I.O version, or a close fitting version that fits the human body. Make it lightweight and comfortable.

The clothing combinations for camping and hiking scenes are rich and diverse, ranging from functionality to fashion sense. Choosing the right equipment not only enhances the outdoor experience, but also makes you more confident and comfortable in nature. Functional features such as waterproofing, breathability, and durability are very important, and bold use of eye-catching green sprouts for embellishment in combination. Community interaction is a major core in outdoor camping, and style matching is particularly important to meet people's diverse senses. In addition to common professional assault jackets, retro jackets and vests, tactical style clothing, and casual mountain style are all important items.

The outdoor cycling clothing features a low-key emerald green color as the main tone, presenting a deep and natural dark green color overall. The design pursues a minimalist style, simplifies the structure, and allows the wearer to focus more on the riding experience. The jacket is made of breathable, waterproof, and windproof materials, ensuring comfortable protection and support for cycling enthusiasts no matter how the weather changes. Tactical outdoor clothing has also become a must-have item for off-road enthusiasts.

Waterproof performance has become an indispensable core feature of every item in the carefully planned theme of fishing. The functional workwear outdoor pants and tactical vest designed specifically for enthusiasts of lure fishing and fly fishing stand out with their outstanding practicality. These equipment adopt a lightweight structural design and incorporate modular detachable functions, perfectly adapting to the changing needs of wearers in different scenarios. At the same time, bold and eye-catching color combinations not only meet the aesthetic requirements of theme enthusiasts who pursue fashion trends, but also add vitality and personality.

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