F-TREND brings the trend solutions and services to ensure you have the right product, in the right place, at the right time to maximise sales and ROI. Our forward looking analysis helps you to reduce time and cost, increase the accuracy of key product decisions, and increase your profit margin.

Through our True Trend Validation, we continually test and monitor the relevance of our major forecasts and themes and track the growth profile of emerging trends, reclassifying them as major themes and increasing coverage as they gain traction enable you to gain first to market advantage within your category.