A/W 2026/27

VELOCHIC

ACTIVE WEAR FORECAST

As cycling continues to gain momentum across urban landscapes, its influence extends far beyond mere transportation—it has become a defining element of contemporary lifestyle and fashion. With a year-round presence, cycling is no longer just a seasonal activity but a cultural movement driven by the ideals of wellness and sustainability. The younger generation, at the forefront of this shift, is embracing cycling as both a statement of eco-conscious living and a canvas for self-expression. Fashion plays a pivotal role in this movement, as cycling attire evolves to reflect the individuality and aesthetic preferences of its wearers. From niche artistic elements to emerging mainstream styles, young consumers gravitate toward bold, distinctive designs. Graffiti-inspired prints, layered collage aesthetics, and retro-futuristic motifs are key themes shaping the cycling wardrobe, merging sport with the visual language of street culture. The emergence of a ‘cool cycling’ identity has transformed biking from a simple mode of transport into an extension of personal style. No longer confined to performance gear, cycling fashion now mirrors the rebellious and creative energy of urban youth. This shift underscores the growing desire for self-expression through apparel, reinforcing cycling's status as an integral part of modern streetwear culture.

Breaking away from the traditional constraints of cycling apparel, this trend integrates street culture and niche art into cycling wear designs, shattering the stereotypical image of conventional cycling gear. While chasing fashion trends and showcasing individuality, it is equally important to ensure the functionality of cycling apparel. By incorporating moisture-wicking, windproof, and waterproof performance fabrics, the comfort and performance of cycling wear are enhanced. Whether outdoors or in urban settings, riders can fully experience the joy and energy that cycling brings. This style trend report emphasizes both design aesthetics and wearability, while also catering to the younger generation's pursuit of functional beauty in cycling.

The Europe cycling apparel market size was valued at US$ 1.1 Bn in 2021 ·It is estimated to grow at a CAGR of 5.2% from 2022 to 2031 and reach US$ 1.8 Bn by the end of 2031 ·Growth in popularity of cycling as a recreational and sports activity is driving the Europe cycling apparel market. People of all age groups are becoming more inclined toward adopting cycling as a hobby owing to the rise in awareness about the health benefits of the sport. They are looking for apparel made of organic materials to avoid allergies or skin concerns.

2. In 2025, there's only one way forward: Fast. MAAP is entering the UCI WorldTour with GreenEDGE Cycling - Team Jayco AlUla and Liv AlUla Jayco. 3. From soft and adaptable base layers to rain shells and gilets, all designed with rider-centric features to keep out chilly conditions.

Creative word art design elements, unique fonts, colors and layout can break the monotony of traditional cycling clothes, attract attention and enhance the overall visual impact. In addition, word art design can be integrated with elements such as popular culture and street art to express the attitude and lifestyle of cyclists.

Cycling jersey all-over printing usually contains different styles of design elements, such as geometric gradients, dynamic ripple patterns, etc. These elements not only bring the rhythmic dynamics symbolizing sports, but also use lines, gradients and other design techniques to highlight the beauty of human body lines and muscles, creating rich and diverse visual effects. It is used on cycling jersey tops, jumpsuits, shorts and other items to provide Skyworth's technological dynamics and express the sense of future technology.

The intimate top uses highly breathable mesh fabrics or laser punching designs in the back, armpits and other sweat-prone areas to enhance air circulation and keep you dry. More taping technology is used at the joints to reduce seam friction, avoid irritation to the skin during long-term riding, and improve comfort. In addition, reflective strips or reflective prints are added to the shoulders, cuffs or back to improve the safety of night riding.

The streamlined design with no seams or reduced seams reduces wind resistance and increases riding speed, which is especially suitable for racing scenes. According to the ergonomic design, 3D three-dimensional cutting improves exercise efficiency. In addition, an elastic support belt is added to the waist to relieve waist pressure. The heat dissipation and ventilation of the back are particularly important. Different designs are recommended. Through the combination of breathable mesh and elastic bands, while taking into account the concealed storage function of close-fitting, a product that is both professional and trendy is created.

The softshell cycling jacket is designed with three-dimensional cutting according to the riding posture to ensure that the clothes will not slide up when the arms are stretched forward. Considering the wearing of the cycling cap, the cap height and other versions should have more room for movement. High-density windproof and waterproof fabrics (such as GORE-TEX, eVent, etc.) are used to keep dry and reduce wind resistance. Breathable mesh fabrics or laser punching designs are used on the back and underarms to avoid stuffiness. Storage pockets are added on the front and back to facilitate taking items.

Anti-slip silicone can increase the friction between the fabric and the skin or underwear, prevent the cycling jersey from sliding up and down during exercise, maintain the fit of the clothing, and reduce the frequency of adjustment. The silicone strips are soft and elastic, and can fit the body curves. Whether it is evenly distributed, segmented design or dot matrix layout, it can effectively improve the fit, comfort and performance of the cycling jersey.

The storage pockets on the back waist of the cycling jersey are designed with multiple independent pockets for easy classification and storage of items (such as mobile phones, energy gels, keys, tools, etc.). Elastic fabrics or expandable designs are used to increase pocket capacity to accommodate items of different sizes. Waterproof zippers or invisible zippers are used to prevent items from falling and improve waterproof performance.

The hip pad is designed as a three-dimensional pad according to the human body curve. It uses high-elastic foam or gel materials to absorb vibrations during riding and reduce the impact on the buttocks and genitals. It can be designed in different shapes. Racing riding pads are designed with thin, low-resistance pads to reduce wind resistance and increase speed. Long-distance riding pads are designed with thickened, high-cushioning pads to provide comfort for long-term riding. Mountain riding pads are designed with wear-resistant, high-support pads to adapt to bumpy road conditions.

The Pedla is a top cycling clothing brand from Australia, co-founded by two founders in 2013. One of the founders is from the marketing industry, and the other is a designer. This combination gives The Pedla a unique advantage in brand concept and product design. The latest series of The Pedla incorporates the fashionable and classic elements of houndstooth into the design. The color tone is simple and classic, and it is easy to form a fashionable visual memory. By adjusting the proportions, splicing and other design techniques, it makes the cycling clothing more practical and fashionable while also having the functions of cycling clothing.

Pas Normal Studios was founded in 2015 by Danish cyclist Karl Oskar Olsen. The brand name "Pas Normal" means "normal" in French, and aims to convey the daily attributes of cycling and the beauty revealed in the ordinary. PNS is committed to providing cycling enthusiasts with cycling clothing that is both functional and fashionable, focusing on the details and tailoring of clothing, combining high-performance fabrics with innovative manufacturing processes to ensure the breathability, windproofness and durability of the products.

Cafe du Cycliste was born in 2009 in Nice, southern France, after a lively discussion among a group of cyclists in a local cafe. The brand adheres to the design concept of perfectly integrating fashion and functionality, and is committed to breaking the limitations of traditional cycling clothing and bringing high-quality equipment that is both fashionable and functional to cyclists. Cafe du Cycliste's latest series demonstrates its leading position in the field of cycling apparel with its innovative features such as high-tech fabrics, ergonomic tailoring, integration of fashion elements and detail processing.

Attaquer has always been known for its trendy designs. The latest series uses knitted seamless fabrics to scientifically and efficiently meet the needs of cycling, and continues its iconic street style while incorporating high-performance functional designs. Highly saturated colors, gradient effects or geometric patterns are used to create visual impact and attract young consumers. Advanced breathable, waterproof and antibacterial fabrics are used to improve the comfort and durability of cycling clothing. Streamlined cutting and 3D design are used to reduce wind resistance and improve cycling efficiency.

Summary

Unique art prints can make products stand out in the market and attract consumers. Choose simple, modern, and easy-to-read fonts and avoid overly complex designs. Use strong contrasting colors to ensure visibility from a distance, while considering coordination with the overall color tone of the cycling jersey. Through the clever use of color and pattern, word art prints can guide the eye and highlight the functional design of the cycling jersey, such as muscle support and breathable areas.

The design of cycling jersey tops needs to balance functionality and fashion. Designers can start from multiple dimensions such as tailoring, fabrics, patterns, details, etc., combined with the young customers' pursuit of trendy style and technology, to create products that are both practical and recognizable. On the basis of the slim fit, loose designs are added to some parts to balance the sporty feel and street fashion style. Through innovative design and material selection, cycling jerseys can improve sports performance.

The design of the storage pocket on the back waist of a cycling jersey needs to comprehensively consider functionality, comfort, aesthetics and innovation. Designers should choose the appropriate pocket form, material and detail design according to the needs of target users (such as racing, long-distance, commuting, etc.) to create practical and fashionable cycling jersey products. Through clever design, the back waist pocket can not only enhance the cycling experience, but also become a highlight in the overall design of the cycling jersey.